Crypto Broker Turnkey
An all-in-one package of services and software solutions that helps entrepreneurs launch their new Crypto Broker with minimal effort, reduced time and lower costs.
What is a Crypto Broker?
MetaTrader has become the most popular trading platform not only because of its user-friendly interface but because there is a huge community of traders and developers around it. This can help you to increase the LTV of each client and make them unique offers that are not possible on spot exchanges.
A brokerage company is much more than just technologies alone. It comprises several parts and different aspects that each business owner needs to take into consideration when getting started.
The cryptocurrency market is huge and continues to grow considerably. This is because with cryptocurrencies, you don’t need to have bank accounts anymore and international money transfers are low-cost and almost immediate. All major brokerages started supporting cryptocurrencies during 2018/2019. Our estimates reveal that in 2022 there will be around 2,000 Crypto brokers in operation around the world, serving over 10 million clients.
Being a highly competitive industry, there is always plenty of capacity in the market for new companies. With this proposition good startups can expect virtually unlimited growth possibilities.
Comparison Table
Crypto Broker
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A Crypto Broker offer its clients margin trading services with leverage on multiple markets: FOREX, Cryptocurrencies, Metals, ETFs, Indices, Energies and CFDs on other instruments.
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One of the main differentiators of a Crypto Broker is that accounts are denominated in cryptocurrencies and the opportunity to trade long and short positions on crypto assets and receive profit in the currency of the account.
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The business model can be realised with two trading platforms: MetaTrader 5 and B2Margin.
Crypto Spot Exchange
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A Crypto Spot Exchange is a place where customers are able to trade without leverage and exchange crypto assets on stablecoins or fiat currencies and vice versa.
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Based on B2Trader platform
Crypto Broker Technology Flow
CRM / Clients' area
Trader's Room
Social Trading / PAMM / MAM
Money Management Platform
Trading platform
MetaTrader 5
optional Platform
B2Margin
Access to 800 assets
Prime of Prime Liquidity
main marketing tool
Website
Marketing hook
Liquidity Ticker Widget
Accept payments in cryptos
Blockchain Wallets
8 main features of each component
Developed specifically to be an easy-to-use product with no excessive animations or data. Everything is flawless and as it should be.
Go through the verification process as smoothly as possible with the in-built Know Your Customer system and UI. Adjust your users to complete as many levels as needed so that they can increase withdrawal limits/open advanced accounts. Bring automation to the process by connecting such solutions as SumSub or Identity Mind in order to avoid human labor in checking the documents.
Store, exchange, transfer, withdraw, trade with your funds in various denominations in the safe space of B2Core.
Instantly send funds to trading platforms to avoid margin calls and stop outs thanks to our deep integrations with the Trading Platforms Flagmans.
Homemade Antifraud system allows for tracking of vulnerabilities from your end-users' actions. You can limit access to the admin panel from certain whitelisted IPs.
Give your clients the opportunity to check their trading activity and analyze the key metrics inside the B2Core cabinet.
With Virtual Hosting, the MetaTrader platform can operate even when the computer is turned off. Your clients can virtualize their platform in just a few clicks and run it on a remote server (FOREX VPS). Their robots' trades and signal subscriptions will be executed at any time with minimum delay!
Your clients don't have to be developers to start using the full power of MQL programming language. On the MQL5.com website, your clients can find many developers that are ready to create a trading robot or custom indicator for them.
MetaTrader has become very popular because it is very user friendly and it is widely used by millions of traders worldwide with a vast infrastructure around it. There is a forum on the MQL5.com website where everybody, including traders, developers, and investors can find answers to their questions. You can also find a lot of different information, videos, tutorials and tools on the internet.
MetaTrader has built-in programming language MQL4/5, which is very useful and allows developers to create different custom tools for technical analysis and their trading robots. You can optimize parameters and their performance on historical data with a strategy tester.
Metaquotes created native apps for iOS and Android devices. Your clients can trade on the go and do technical analysis directly from their phones or tablets.
WebTerminal Your clients can log into the web terminal from any device with Web browser support. No installation is required which is essential when a client is limited with rights on his PC.
A trading service that allows the automatic real-time copying of orders from one account of a successful trader to the follower's account. Many successful traders provide public access to the deals they execute on financial markets free of charge or for a reasonable fee.
Technical analysis is one of the core elements of success in the financial markets. Various indicators, oscillators and tools can help traders identify the trend direction and choose the right moment for opening and closing a position.
A fully customizable workspace which includes intuitive visualization of market data and offers an extensive suite of trading tools and more. Set up the perfect trading environment for your clients.
B2Margin offers multiple order types to support the most sophisticated trading strategies and to provide users with a variety of options on how and when to enter and exit a trade.
Place trades, manage orders and work directly from our integrated charts. Use our comprehensive suite of drawing tools and over 50 technical indicators to analyze price trends.
A fully branded and customized platform with custom logos, banners, icons, names, profiles, statements, instruments and color schemes, etc.
Create and configure as many workspaces as needed. All settings windows are scalable and can be transformed according to Brokers' needs.
The list of limit orders that B2Margin platform uses to show the interest of buyers and sellers in a particular financial instrument for a specific price, and with a specific amount of volume which can be fully or partially executed by client orders.
For precise risk management your clients can set their own custom leverage for each trade order.
Well balanced, tested by businesses and ready-to-use price streams with customizable markups. Multiple markup profiles on instrument / group / account levels.
Your clients can trade any strategy they want, even HFT. Physical proximity to all central trаde servers of major ехchаngеs, liquiditу providers, bаnks and other finаnciаl institutions allows us to minimize trаde requests execution time up to a hundredth of a second.
Market liquidity impacts everything from the bid-offer spread to trade execution and is crucial since it affects how quickly you can open and close positions. As a broker, you need to have access to the deepest liquidity pool available to handle all the needs of your traders.
Take control of your business with our advanced reporting capabilities. Create numerous comprehensive reports such as detailed account statements and scheduled reports by email with parameters configured to your specifications. Utilize real-time and historical data to plan and maximize your business potential.
B2Broker offers exceptional levels of technology and speed of execution facilitated by a single liquidity contract and single margin account. No need to enter into a separate agreement with an exchange, bank, prime broker, or liquidity provider.
Netting is a method of reducing risks in financial contracts by combining or aggregating multiple financial obligations to arrive at a net obligation amount.
We work closely with our clients offering ready-made or customized streams of liquidity to facilitate trading. This enables brokers to benefit from best execution and competitive spreads, together with raw, small, medium and big mark-ups and get rebates.
Place a widget with leaderboard of traders with detailed statistics on your website and improve your marketing. No development is required.
With the history uploader you can convert your clients' past historical trades into charts and extensive statistics for the leaderboard in a few clicks. This can save you 6-9 months on creating a leaderboard attractive for investors.
With an investment platform you can offer investment products to all kind of traders and investors. For amateurs and beginners you can offer copy trading as the most simple, yet effective product. For experienced traders you can offer PAMM/MAM which is perfect for private money management.
Investors can set a risk limit for each trader they choose to follow. This helps them limit their risks and makes them feel safe and secure. This feeling of safety converts into bigger deposits.
We have more than 100 different settings that can be customized during setup. You can turn on/off in a few clicks in the admin panel the account types that will be available to clients, the fees they can set, what UI elements in the web interfaces they can see, in what groups their accounts can be opened and many more features.
Your IBs can earn money - not just standard IB rewards like $/lots but also receive a % of fees that investors pay to masters. Available for single and multi-level IB schemas.
In every brokerage there are not many profitable traders. However, you can offer your clients the chance to follow not only the best ones but also the worst ones using the reverse copy mode. When the signal provider makes a BUY trade, a SELL trade is copied to the investment account.
Your clients can use an account denominated in any fiat and cryptocurrency: USD, JPY, BTC, USDT, EUR, etc. The platform supports any combination imaginable. All fees are calculated and paid respectively.
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15 major coins are available including Bitcoin, Bitcoin Cash, Ethereum, Litecoin, Dash, Ripple, NEO, NEM and Monero. A choice of 6 top stablecoins, including USDT, USDC, GUSD, PAX, TUSD, BUSD and 888+ tokens are available as a mode of payment.
All types of tokens are supported, including both liquid tokens that are listed on top exchanges, as well as only issued tokens. Custom token integration ensures a quick and straightforward process for integrating your own NEO, NEM, ETH and Omni-based tokens.
Blockchain transactions are irreversible with no chargebacks and no recurring fees or hidden charges. A straightforward and transparent service that is entirely independent. This means there are no third parties involved in transactions so there is no need to rely on any bank or government.
Security is not only of major importance but requires expert know-how to maintain. Reduce your risks and costs by allowing us to handle it. We handle all node patches and updates so there is no need to get involved in any of these aspects as they are all taken care of as part of our enterprise solution.
We have more than 100 different settings that can be customized during setup. You can turn on/off in a few clicks in the admin panel the account types that will be available to clients, the fees they can set, what UI elements in the web interfaces they can see, in what groups their accounts can be opened and many more features.
We offer 24/7 technical support, education and more. Everything is designed with your comfort in mind to maximise your experience with us.
KYT compliance technology ensures your business measures up in terms of anti-money laundering requirements. Complete data-centric information about transactions helps crypto businesses comply with local and global regulations.
Avoid high credit card fees and accept crypto payments for as low as 0.4%.
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10+ Integrated Rates Providers allows us to offer the best exchange prices on the market with optimal stability.
Developed specifically to be an easy-to-use product with no excessive animations or data. Everything is on point.
Select the markup percentage that you want to apply for the currency in order to be able to get your "earnings" on clients' conversions. Easily adjust the markups on the fly.
Enable or disable the pairs that you want to be allowed on your Converter easily via the admin panel.
Setup the limitations for the minimum and maximum conversions in order to avoid any risks.
Connect your B2BX account in order to hedge any clients' exchanges and cover any volatility risks from your side.
Add any crypto/crypto, crypto/fiat or fiat/fiat pairs to your converter with just a couple of clicks.
Simplify currency exchange with quick buttons that will precalculate the conversion amount so that the client does not need to do the calculations on their own.
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Brokerages and Exchanges are the main areas of our focus. Over the years we have accumulated a FinTech knowledge base that helps us better understand our client's needs and background. We help solve their problems in the most convenient way.
A good name is one of the aspects required to start your business. A catchy and attractive business name will be available for you.
There is no need to spend time researching web studios that will create high-quality design for you. We can help you to create a highly-effective design. Hundreds of clients are happy to use our interfaces for their business.
A well-built brand is a powerful sales tool that can be measured in financial terms. We offer a customizable solution that includes both company name creation and logo design. Our studio will develop a unique colour scheme for you, while taking your suggestions on-board.
A logo is an important element of a brand's corporate identity. A special combination of colors, graphics and word elements make the company outstanding.
Write unique articles and fill your site with quality content.
Our specialists are equipped with the necessary technologies to work with Front-end: PHP, JavaScript, Python.
Easy and quick integration into your new website of any "Turnkey" product from B2Broker, with widgets and a link at the back-end.
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A live price feed of the best liquidity offer on the market
Different price streams are available. Choose which price stream will be displayed
Compatible with all trading platforms
Access the latest market activity across various sectors
An adjustable list of instruments that can be added (choose from over 650 instruments and from 10 symbols groups)
Multiple parameters can be adjusted ( volume levels , market depth and custom fields, etc)
A customisable appearance including table, chart, ticker bar with no limitations
Create your own or choose the most suitable from our library
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Turnkey Package Advantages
Interested in a
Turnkey Brokerage?
11 steps for creating a Crypto Broker
These 2 activities should be dealt with individually:
- The process of going through KYC and signing a contract with a PSP can take different times depending on your jurisdictions and licenses. Your legal department will be in charge of this aspect.
- Activation of a PSP that is already integrated to TR can take up to 1 week.
- Integration of a new PSP can take up to 3 weeks.
Turnkey Broker Strategy Flow
Marketing Guide
- An overview of marketing channels
- SEO basics and recommendations
- How to create and analyze PPC advertising
- How to maintain your brand reputation
- What instruments are needed for efficient email marketing?
- What specialists are needed with ready-to-use text for job offerings
Our 39-page guide will help you save a considerable amount of time and hundreds of thousands of dollars on testing.
B2Broker uses the information you provide to us to contact you about our relevant content, products and services. For more information, check out our Privacy Policy.
1-Page Business Model
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30%Commission from trading volume
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15%Spread markups
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15%Markups on deposit / withdrawals via PSPs and Crypto
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10%Currency exchange spread & commission markup
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10%SWAP markups
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20%Other brokerage revenues
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25%Marketing costs
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25%Staff costs (Salaries + office)
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15%IT Infrastructure costs
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15%Payments to partners (Introducing Brokers rewards)
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10%Legal + Accountants + Audits + Lawyers
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10%Taxes
Active Trader
Active Investor
Professional Trader
inactive 
Lead
Reads an article in blog, gets interested in the financial markets. This is a good opportunity to make some money from savings, get rich and look smart in the eyes of friends. Then he clicks on a promo banner and goes to a broker's website.
Create captivating content and a good landing page. Once the user clicks on an ad the broker needs to initiate retargeting advertising.
There are several ways in which a broker can improve his sales funnel: 1. A/B testing of advertising and landing pages to increase conversion 2. Regularly create content via blogs, YouTube and social media to increase brand awareness 3. Create materials and partnership programs and start working with introducing brokers who will act like external sales managers. It make sense to hire a dedicated manager to work with IBs. 4. Offer super attractive commissions and other trading conditions for one instrument and use it in marketing campaigns.
A cryptobroker can also differentiate from cryptocurrency exchanges with high leverage and short positions.
Registered User
Client goes through registration process and verifies his phone number and email.
Guide a client through the registration process. This can be done with online chat or instructions on the website. The main purpose is to make the next steps clear so he knows what account to open and why he needs to do it.
This lead has already landed on your registration page. Make your offer valuable for a client by offering him a welcome bonus, free commissions on deposit and continue using retargeting marketing if he did not complete the registration.
Client
Once the lead has passed the registration process he becomes a client. Now he passes KYC, opens a new account and makes a first deposit.
He already knows what his next step is i.e. to be an investor or a trader as this was his initial motivation for opening an account and making a deposit in fiat or cryptocurrency.
Send an email after a registration with the following steps: Send an email if he failed to complete KYC or the deposit process. Make a phone call if possible.
The client is now just few steps ahead of making his first deposit so don't lose him.
Send auto-emails for all registered, but not active clients. Hire 1or 2 Sales managers to work with such clients.
Continue sending emails to inactive users related to big market movements once a month.
Active Trader
The client has downloaded the trading terminal, created a workspace, started to using indicators and may have bought EAs.
His main aim now is to find his way to be profitable by creating a trading strategy and being a disciplined enough trader to follow it.
The first days and months on the market is the hardest period for any trader. Communicate with a client via email, write blog posts, live streams with trading tips and organize a discord chat where clients can meet each other and don't feel lonely by being one on one with the market.
All traders have 2 paths: Become a PRO or an investor. If the client shows good results offer him the chance to become a money manager in social trading or PAMM and earn more money by getting fees from investors. Or if client cannot show consistent profitability, show him a new approach to learn and earn with copy trading where he can subscribe to signals from traders with a good track record.
Create a community, create a trading tribe with live streams on youtube, podcasts and live chats for your clients. Getting the support of like-minded traders is important for making renewed attempts and evolving discipline and skills.
Be a coach: check with manager's applications trading statements of clients and send them direct emails or make calls to offer a new approach if they are not successful in what they do (like opening positions which are too big) or offer new products if clients are making money.
Active Investor
An investor goes to list of master accounts and checks the statistics and performance charts of traders. If he likes the profit/risk ratio, he then starts following a trader and his position will then be copied to his account.
The role of investor is just to set a risk limit and from time to time monitor the performance of his account.
The good thing is that he can also open an account in cryptocurrency and expect to earn on the growth of Bitcoin combined with profit from copied positions.
Write blog posts such as "10 rules of wise investor" or "5 tips how to choose a money manager".
Create tutorial videos featuring tips for analysis of traders via their public statistics pages.
Send emails with top 10 signal providers to their clients.
Do everything possible to highlight good traders and make the selection of a signal provider a simple enough process even for beginners.
It is also very important to promote the creation of investment portfolios from several signal providers.
A broker can promote the opportunity to be a trader and investor at the same time.
If a trader is successful, he can consider investments as a diversification of strategies i.e. he has one working strategy and allocates 20-30% of his capital to other traders who can make money.
For investors copy trading provides further opportunities: to watch over the shoulder of professionals and adapt their trading strategies and approaches to risk management or choosing volumes.
Another opportunity is to offer clients the idea of creating investment portfolios not only from traders but also from indices and cryptocurrencies.
Professional Trader
A professional trader already has a strategy and is disciplined. The next step for him is to start scaling his success with the money of investors/followers. So he opens a master account and starts collecting trading history so that investors will see it and subscribe to him.
A broker can offer two main things to his good active clients: 1) Open a master account and convert their statement to an attractive performance chart. 2) Teach masters how to promote themselves: create a good strategy description, provide them with tips for sharing their performance in social media.
The opportunity to become a signal provider is probably the best thing a broker can offer all his clients as it opens a real career path with big potential earnings on fees for every trader even if he doesn't have a big own deposit.
Make heroes of your best traders. Take part in interviews for podcasts and youtube or blogs. Create live streams or Q&A sessions.
Real success stories are always inspiring and different from typical offers like small commissions and tight spreads.
As a bonus, it can gain you a loyalty boost from your clients and earn respect from the community.
Inactive
Sometimes clients stop trading or withdraw all their money from their investment accounts. This can be done for multiple reasons: they may not earn enough or need to withdraw their funds to buy a new car, for example.
Your inactive clients are probably the most underestimated asset of your company.
They are the people who believed in you once, opened accounts and made deposits. They can do it one more time, but just need some motivation.
Give it to them!
Email them on a regular basis once a month or every 2 months during big market movements, send them emails with a summary of the best or offer them the chance to test new EA with free VPS.
Of course, you should continue to publish new content on all social media channels.
Analyze the last actions of your clients. Why have they stopped trading or investing. Try to find an alternative to their actions. If they had a problem with discipline offer them a daily risk limit. If they failed with EAs, offer social trading. Reactivate clients with products they've never used before.
Try to offer them non-trading products like crypto-fiat converter.
Call or email them.
Reactivating a client costs much less than getting a new one.
Let's talk about your business model
FAQs
We are on hand to answer all your questions. Get in touch.
It works best with
The best and the most popular professional FOREX/Crypto trading platform White Label solution tailored specifically to your brand.
A new generation of professional software that helps brokers and exchanges manage their customers, admins and IB-partners in one place.
A PAMM platform allows clients/traders to create their own investment fund and scale their success with fee payments from investors for profits made on their accounts or volumes.
