B2BROKER Welcomes Moustapha Abdel Sater as Chief Commercial Officer

We’re excited to welcome Moustapha Abdel Sater as our new Chief Commercial Officer (CCO) to lead B2BROKER’s commercial strategy. With more than 14 years of international experience across the GCC, Levant, and Europe, Moustapha has consistently driven commercial success at world‑class organisations such as Salesforce, LinkedIn, Zoom, and Oracle.

Moustapha holds a Bachelor of Science in Business from the Lebanese American University, with a dual emphasis in Management Information Systems and Banking & Finance. Fluent in Arabic, English, and French, he brings a multicultural perspective to client success.

During his tenure at Salesforce, Moustapha delivered CRM, CPQ, and AI‑powered solutions across the Middle East, surpassing ambitious targets and guiding enterprise‑level digital transformations. His earlier roles highlight his ability to leverage technology for talent acquisition, marketing efficiency, and cloud adoption—skills that align perfectly with our mission to deliver seamless fintech solutions.

Driving Growth Across Global Markets

Moustapha’s appointment marks a significant milestone in our growth strategy as we expand our footprint in key markets worldwide. His track record of building strong client relationships and executing data‑driven commercial strategies will help us open new opportunities for our clients and partners.